A boutique narrow forcused full service advertising agency provides professional brand development, graphic, advertising, web design, email marketing solutions and social media marketing

Mad Art is a professional small full service advertising agency who specialised in providing brand building, below the line (BTL) advertising campaign strategy and development and direct marketing, online web solutions, social media marketing and packaging design. Mad Art has proven experience in: company logo design, branding and corporate identity (ID), graphic design, customised web design, advertising campaign strategy and creative development, graphic and packaging design, corporate brochure design, product catalogue design, stationary and e-commerce website design, social media marketing solutions, Wordpress or customised web content management systems (CMS) and business email marketing campaign solutions (eDM - email direct marketing). Mad Art is providing its creative design services to its clients in Melbourne, Sydney and from all over Australia and overseas.

Our clients ranging from corporate, small online business, not-for-profit organisation and government departments. These clients expect high standard and value for money professional effective advertising and marketing strategies on both online and print media. Mad Art is an Australian owned company and do not out source work to overseas. Mad Art has 100% customer satisfaction rate due to we are highly creativite, innovative and effective. We have the ability to meet deadline and budget requirements and most importantly Mad Art provides personal and attentive customer support. Our efficient response time and our attention to detail ensures that we are able to exceed our clients expectations.

Please contact Mad Art for a free marketing and advertising consultation now. Our consultants Mok and Alisa are here to assist you with measureable advertising and marketing plan and strategy. Mad Art offers obligation free quotation for company logo design, branding and stationery design, graphic advertising design, packaging design and product display stand design, brand identity design, web design including search engine optimised (SEO) website and content management system (CMS), Wordpress website solutions, social media advertising and marketing, Google AdWord campaign and SEO PPC management, blog, twitter, corporate brochure, product and services catalogue design and Otto email marketing solution (eDM).

Logo Design and comprehensive branding

Mad Art standard logo and brand design starting from AUD $3,200 plus GST including: a logo design and four corporate stationery design (Business Card, Letterhead, Envelopes, Corporate Presentation Folder, Presentation Templates, Powerpoint presentation template, Word template, Email template, with Compliments Slip, CD/DVD Cover or Document Cover.)

Your logo or brand is the one thing that sets you aside from everybody else. The logo or the brand is a name, a term, a symbol or a design that identifies the goods and services of one business and differentiates them from those of their competitors. A strong logo or brand identity (id) is a company's most valuable asset and it should last for a long time. Just look at some big brand design such as Coca-Cola, GE, IBM and VW. Logo is an icon or symbol that represents a unique identity to a company. Branding is an experience the company gives to its customers. Mad Art designs unique and memorable logo designs that will look good for years because we understand that you need to standout from your competitors and always look better than them. We can give you a strong brand impression and create a consistent corporate identity design. By careful brand management we can help ensure that your logo and your brand enjoy high brand loyalty and awareness.

Get a branding or logo design quote today.

Do I need a logo Design or branding?

Web Logo Design or an online branding - Mad Art's web logo design is a logo designed for an online store or a webpage. The final logo is optimised for online or screen view only and will be sent via email. For online branding, Mad Art will design the logo and your web site homepage to show you how the design and colour scheme work to give a complete online branding experience.

Print Logo Design and general branding - Logo design for businesses without a web presence. The final logo finished artwork can be prepared in CYMK, PMS or Spot colour. The EPS logo artwork will be sent via email. Branding included logo design, stationery and presentation materials.

Mad Art's comprehensive brand development - Our comprehensive brand development provided logo design and complete branding experience for businesses that offer their services, information and products both online and offline. This branding development included logo, stationery, web design, marketing materials design, digital media design, design template for advertisements, product dispaly stand, packaging design and etc.

Stationery design usually comes after logo design. You can choose 3 out of the 4 standard types of stationery design (business card, letterhead, with compliments slips and envelopes.)

If you're looking to redesign your current logo for your organisation, please contact Mad Art and we can assist you in the process.

Too many logo design concepts

There are many logo design companies out there are offering 6, 8, 10 or more logo design concepts for a very cheap price. It tells you that these companies are not a professional logo design company and they will not be able to provide professional corporte identity design to your company. Ask yourself, do you really need that many logo designs. Offering you more than 3 logo design concepts will make it harder for you to pick the best and the right one for your business. You are able to pick the perfect logo design out of 3 logo design concepts from Mad Art because we provide comprehensive market research and design rationale of our logo design concepts and brand development. Before we do our market research, we listen and understand your brief, your business requirements and objectives. Our designer will present 3 logo designs or branding design concepts that meets your brief and objective because they are supported by market research and design rationale that will make it easy for you to identify the right logo for your company.

What makes an effective and successful logo design

Although logo design is designed for your company, you should make the selection based on your target audience perception of your company. Ask yourself how would you like your customer feels about your company, product or services. Does this logo design reflecting that feeling? How would they reseponse to this logo design? A logo design can never be designed to please or target at everybody. Difference age groups, businesses and services will response differently. The logo design must work for both your business and your primary target audience.

Getting the right logo design company to design your logo and corporate stationery identity

Mad Art is the best logo design company to design your logo and corporate stationery. We are a brand buider and that makes us the logo design expert. Mad Art has design logo and stationery for many small businesses. We have build and established many successful strong logo design and created many strong brands for small to medium businesses. Mad Art's designers are able to explore your logo idea and produce the most appropriate logo design concepts fixted to the image you wanted to have. If required, our designers will also able to create the best suited logo design dillustrate your company's personality from your brief and understanding your company's background. Our logo design will give your target audience the right impression and trust. The professional logo design combined with your good product and services, your customers will trust your brand and you can attract new businesses very easily.

If you're looking to redesign your current logo for your organisation, please contact Mad Art and we can assist you in the process. Good strong logo design with strong and consistant brand identity is the secret to gain strong barnd image and recogniation. There is no difference when comes to logo design for a small or a big company. The amount of work and time to develop the best logo design are the same.

Who needs a logo?

We provide logo design and stationery design for any new business, logo design and stationery design for any new company, logo design and stationery design for a product range, logo design and stationery design for a service or logo and stationery design for an existing company or establised businesses. Besides your corporate stationery, the application of your logo design is imporatnt on all your marketing materials such as presentation folder desig, brochure design, poster design, out door advertising design, billboard design, in-store promotional stand design, product display stand design, newspaper ads annual report, In-Store Promotional Material, magazine or newspaper ad, POS, promotional stands, flyer, exhibition stands, website design, banner design, powerpoint presentation, pacakaging design, label design and advertising promotional gifts design.

Packaging Design

Mad Art Packaging and Label Design from AUD $550 including: FMCG Branding, Wine Label Design, Retail Products, Household Products, Food and Beverage, Consumer Goods, Industrial Products, Beauty Products/Cosmetics, Fashion Branding, Homewears design.

A good and effective packaging design must be innovative and eye-catching. Your product is easily lost in the shelf amoung your competitors' products. Your only chance to standout is depends on if your packaging design is good enough and good pacaking design can make you standout from your competitors. Consumer will remember a strong pacaking design.

Things that makes a packaging design stands out

Besides a good product name and good product, the packaging colour, packaging shape, packaging material used, packaging size are very imporatant when design an outstanding packaging. Lable design is not much different from packaging design. It is all about visiblility, clarity and eye-catching. People will buy the product simply because of the beautiful packaging design. For those who has been to Japan and Europe would understand how much consumers will appreciate packaging design. A beautiful pacaking design is worth more, more popular and better brand recognition, brand believe and followers.

Ad and magazine advertising Design

Mad Art Brochure and Catalogue Design from AUD $770 including: Brochure, Catalogue, Poster, Out Door, Annual Report, Billboard, In-Store Promotional Material, Magazine, Newspaper Ad, Promotional Stands, Canvas, Flyer, Exhibition Stands design

Web Design

Mad Art web design services including: Shopping cart, eCommerce and SEO prepared websites, online sales campaign tool, custom content management system, cross browsers compliance web design, mobile phone browser friendly webpage design, GUI design, Newsletter subscription and email marketing mailing list portal, blog, twitter, RSS and SMS solutions.

The most important factor in having a website is effective and professional web design. A website that stands out from the crowd is the difference between you and your competitors. Our web designers consult with you understand your business and the goal for the website design and web requirements. Using our experienced and expert web design skills we then design landing pages that attract visitors to act on those goals effectively. We are the expert web designers provide effective web design.

Mad Art is a highly skilled and experienced web design and development company that prides itself on being among the best in the World. Our web designers and developers plan objectives for your website and then using our proven development process and experience build your web solution. Our professional staff are able to deliver projects on time, to specification, meet the objective and budget. We have the state of the art web development knowledge and experience.

home  »  Terms and Conditions

02. OTTO Terms and Conditions of Use

Agreement between you and Mad Art Services Pty. Ltd.

These Terms of Use and Licence Agreement apply to the Otto Mailing Portal and cover Mad Art Services Pty. Ltd. (also referred to as "we", "us", "our", "Mad Art Services", "Mad Art"), any related firm, company or person, and any person or company acting on it's behalf. Otto Mailing Portal (hereinafter "Otto") is supplied to you upon your acceptance without modification. Mad Art reserves the right to change these Terms & Conditions of Use at any time. You are responsible for reviewing these Terms and Conditions of Use in the instance that they change. Your initial and continued use of Otto is your agreement to all such Terms & Conditions of Use. Any violation by you of the Terms & Conditions of Use shall result in immediate forfeiture of your right to access Otto.


Otto is created, owned and operated by Mad Art Services Pty. Ltd. ABN 84 126 075 438, Suite 1, Level 11, 118 Queen Street, Melbourne VIC Australia 3000.

Otto is protected by copyright laws and international treaty provisions.


Account subscription is for 12 months. It is an upfront payment which is is non refundable.

Account subscription is tied to a unique email address. This is the email address used when first registering an account. As an anti-spamming measure we do not allow the transference of subscriptions to other parties even if in same company or to someone in your company's employ, even with your authorised consent.

Restrictions on subscriptions to the Mailing Portal

  1. Otto can only be used by persons/businesses/companies with an operating website.
  2. You must have a valid domain name email address.
  3. By accepting these terms and you confirm that you are 18 or over.

Restriction of Use

Spam is unsolicited email also known as UCE (Unsolicited Commercial Email). As part of the Terms & Conditions of Use, Account Holders must not use Otto to send out spam or any duplicative or unsolicited email messages (commercial or otherwise). Mad Art monitors emails sent out of Otto. Any violation by you of the Terms & Conditions of Use shall result in immediate forfeiture of your right to use and access Otto. In addition, if actual damages cannot be reasonably calculated you agree to pay Mad Art damages of AUD$5 for each spam or unsolicited bulk email sent from or connected to your account, otherwise you agree to pay Mad Art the actual damages that can be reasonably calculated.

Furthermore by accepting these Terms & Conditions:

  1. You can only send out material from Otto to Contacts that have provided their authorised consent to join your/your company/business' mailing list and have agreed to receiving information via email from you/your company/business.
  2. You cannot send material from Otto that is misleading or deceptive, makes false claims, breaches copyright laws, is deemed as harassment, discriminatory or defamatory or material that may contains viruses.
  3. You agree to abide by the requirement of the Spam Act that any commercial electronic messages sent must contain clear and accurate contact information about the person/business/company that is sending the material. You must provide Mad Art with your full company name, you/your company/business' telephone number and street address. This will automatically appear on the footer of all material sent from Otto. It is your responsibility to ensure this contact information is up to date. Contact details can be updated at any time from "My Account" section in Otto.
  4. All material sent from Otto includes an automatic unsubscribe facility. You acknowledge and will abide by this requirement of the Spam Act.

Joining Fee

Covers the cost of setting up your account and is a one-off payment of $77 inc. GST. A Joining Fee will be charged for all new accounts with the exception of Free Trial accounts.

Account Term

Light and Regular Users have a 365 days term with the first day being the day the account is registered (AEST). Free Trial accounts have a 30 day term with the first day being the day the account is registered (AEST).

Account Expiry

Account expiry date (and days remaining) is clearly visible when you log into your Otto account. The account expiry date is printed on your account registration email and on the Tax Invoice whenever an account is Upgraded or Renewed.

It your responsibility to monitor account days remaining and you should ensure your account is renewed PRIOR to expiry. If an account expires on 10/10/10 it will expire at end of day at 11.59.59 (pm). You will not be able to access your expired account. All account data, including contact list, email templates, uploaded images, campaign reports and any account back ups will be automatically deleted permanently upon Account Expiry. You will need to re-register at www.madart.com.au to set up a new account and a Joining Fee will be charged.

Account Security

You are responsible for maintaining the confidentiality of your password, account details and all activities that occur under your account. You agree to notify Mad Art immediately of any unauthorised use of your account or any other breach of security. Mad Art will not be liable for any loss that you may incur as a result of someone else using your password or UserID, either with or without your knowledge. You could be held liable for losses incurred by Mad Art or another party as a result of someone else using your account or password.

Images, logos provided to Mad Art

By providing materials to Mad Art for use in a template design, you warrant and represent that you own or otherwise control all of the rights to distribute this material. This includes, but is not limited to, designs, logos, names, images, photos and/or other design material.


All fees associated with the Mailing Portal are clearly displayed on Mad Art's website www.madart.com.au in Australian Dollars and are inclusive of GST or administrative charges where your organisation resides outside Australia. These fees are identical to fees displayed within the Mailing Portal. Fees displayed include Joining Fees, fees associated with the Renewal and Upgrading of accounts, as well as the cost of purchasing Email Credits, Disk Space and Email Templates. Any other work undertaken by Mad Art in addition to this, including any Consultation time even if it's over the phone, is charged at an hourly rate of $77 inc. GST or administrative charges where your organisation resides outside Australia. We have a Minimum Charge of time under 30 minutes of $40 inc. GST or administrative charges where your organisation resides outside Australia. If you require our assistance to upload a template which has not be created by us we will charge our hourly rate.

Mad Art reserves the right to change these fees and you are responsible for reviewing these fees.

Account Upgrades and Renewals


You can only register once for a Free Trial account using the same email address.

Free Trial accounts can be Upgraded to a Light or Regular User account depending on your requirements, at anytime prior to Account Expiry.

Free Trial accounts can Upgrade to Light User or a Regular User accounts, at any time prior to Account Expiry.


Light User accounts can be Renewed at anytime prior to Account Expiry. Upon account Renewal, Light Users will loose any remaining Email Credits. Their accounts will reset to 100 Contacts, 100 Email Credits with a maximum Disk Space capacity of 5MB and a new expiry date. Light User accounts are limited to 100 Contacts, 100 Email Credits and 5MB disk space.

Light User accounts can be Upgraded to a Regular User at anytime prior to Account Expiry.


Regular User accounts can be Renewed 30 Days prior to Account Expiry. A renewal button, located in "My Account" section, will become active 30 days prior to Account Expiry. Account Holders will receive a prompt to renew their accounts upon login, 30 days until Account Expiry.

Regular User accounts will be Renewed with the same Number of Contacts as originally purchased unless Account Holders choose to Upgrade their Contacts. Remaining 'unused' contacts are not carried across in the new Account Term as they expire at the end of the Account Term. When the allowed Contacts Quota is reached, Account Holders will need to Upgrade their account by selecting a larger Contact Quota.

Remaining 'unused' Email Credits do not expire in Regular User accounts and will be carried across to the new Account Term.

Account Upgrade and Downgrading

You can Upgrade your accounts at anytime during the Term of the account. Free Trial to Light or Regular Users; Light User to Regular User; Regular User can Upgrade the Number of Contacts.

If you are Light User and reach your Contact Quota you will receive an error message notifying you to Upgrade to a Regular User. You cannot sent out Email Templates until you have Upgraded your account to a Regular User. If you are a Regular User and you reach your Contacts Quota, you will get an error message notifying you to Upgrade your Contact List. In this instant only upon account Upgrade will you be able to send out Email.

You cannot Downgrade your Otto account.

Disk Space

Refers to the amount of memory allocated to store account data. Data includes your account details, contact list, images, email templates, campaign reports and system back up. Disk space provided is more than adequate to cover data storage needs, however over time you may need to increase your Disk Space. Disk space usage is documented in My Account section. When you reach your Disk Space Limit, you will get an error message notifying you to purchase additional Disk Space. You will not be able to send out new campaigns, create new Email Templates, add new Contacts or upload new images to your account until you purchase additional disk space. Regular Users can top up their Disk Space for $5/5MB at anytime, and as many time as required. Free Trial and Light Users accounts are restricted to 5MB therefore they will need to Upgrade to a Regular User whenever additional Disk Space is required.

Data stored in your account will display in KB when under 1MB. When over 999KB units are displayed in MB up to 2 decimal places eg. 10.018MB becomes 10.02MB

Additional Disk Space is Calculated as follows:

Total Disk Space=Initial Disk Space + Top Up Disk Space; Remaining Disk Space = Total Disk Space - Used Disk Space.

Email Templates

Otto allows you to create or upload your own Email Templates to your accounts free of charge.

You can purchase Email Templates from us. The cost includes design, programming and uploading the template to your account.